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Thoughts
White Paper
The Value Prop: Local Partner with a Global Network

The Value Prop: Local Partner with a Global Network

Published Date June 3, 2021

Seeking external help from a partner for your execution challenges yields an abundance of advantages.

Previous Flipbook

How Care Kits Create Meaningful Opportunities to Support Healthcare Consumers

Providing practical support to healthcare consumers can make a positive impact. It could literally take the form of a physical box, one containing purposefully assembled items designed as a care kit.
Next Flipbook

Evolution from Patient to Consumer | Healthcare Communications

In this paper, we present a perspective on the challenges and trends impacting healthcare communications and why there is need for a Chief Communications Officer (CCO).

Most Recent Flipbooks

over 1 year ago
How Care Kits Create Meaningful Opportunities to Support Healthcare Consumers

Providing practical support to healthcare consumers can make a positive impact. It could literally take the form of a physical box, one containing purposefully assembled items designed as a care kit.

Read Flipbook
about 2 years ago
Evolution from Patient to Consumer | Healthcare Communications

In this paper, we present a perspective on the challenges and trends impacting healthcare communications and why there is need for a Chief Communications Officer (CCO).

Read Flipbook
about 3 years ago
Adapting to Empower Your Knowledge Workers

There are two big problems companies face when working with knowledge workers — and one new centralized solution to overcome costly support inefficiencies.

Read Flipbook
over 3 years ago
A New Way to Test Direct Mail at a Fraction of the Cost and Time

In our latest white paper, "Understanding Acuity by RRD," we explain how improved response rates at reduced cost and time are the calling cards of this insight-driven, pre-mail testing solution.

Read Flipbook
over 3 years ago
Understanding the Need for Marketing Attribution at the Person Level

Marketers must find a better way of attributing the success of their campaigns. Here we take a closer look multi-touch attribution as the solution.

Read Flipbook
over 1 year ago
10 Reasons for Outsourcing Your Content and Creative Services

The challenges tied to your content and creative output are more common than you might think. By looking externally for a solution, the advantages that often accompany that decision are abundant.

Read Flipbook
over 3 years ago
CMO Toolkit: How You Can Maximize Email ROI

We reached out to six email marketing experts here at RRD Marketing Solutions and asked them: “What can retail brands do to legitimately increase their email marketing ROI?”

Read Flipbook
over 3 years ago
Why Direct Mail Continues to Drive Multi-Channel Strategies: Tangibility Plays an Essential Role in Today’s Communications Mix

The tangibility of direct mail makes it the most easily measured and controlled sales medium of all marketing efforts. Here’s how to successfully include it in your next campaign.

Read Flipbook
over 3 years ago
The Problem With Not Putting First-Party Data First: Closing the Engagement Gap Between Strategy and Execution

Before committing to any major software purchase, we explain why it's critical for decision makers to look at their organization’s bigger data picture — starting with first-party data.

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over 3 years ago
Personalization in the Retail Industry: When You Know More Than a Customer’s First Name, Good Things Happen

When a brand knows more than a customer’s first name — and shows it — good things happen. In our latest white paper, we break down how personalization has become retail's biggest marketing challenge.

Read Flipbook
over 3 years ago
Subscription Marketing: How to Leverage Continuity for Greater Rewards

We explain why subscription-based marketing is so popular and how this viable business model can help you gain customer trust, provide revenue stability and drive growth.

Read Flipbook
over 3 years ago
How Webrooming Keeps Brick-And-Mortar Relevant: Learn How to Properly Play the eCommerce Game to your Benefit

E-commerce can actually help brick-and-mortar retailers drive customers to the store. Webrooming is one major reason why. Here’s how major brands are using it to their advantage.

Read Flipbook
over 3 years ago
Predictive Testing: Direct Mail's Low-Risk, High-Reward Research Investment

Here's a thorough look at an underutilized yet highly efficient approach to direct mail testing. Because why put postage on an inferior product, especially if you don't have to?

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