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Previous Flipbook
CMO Toolkit: How You Can Maximize Email ROI
CMO Toolkit: How You Can Maximize Email ROI

We reached out to six email marketing experts here at RRD Marketing Solutions and asked them: “What can ret...

Next Flipbook
Predictive Testing: Direct Mail's Low-Risk, High-Reward Research Investment
Predictive Testing: Direct Mail's Low-Risk, High-Reward Research Investment

Here's a thorough look at an underutilized yet highly efficient approach to direct mail testing. Because wh...