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The 2020 Industrial Labels Toolkit | Engineers Edition
We turned to our resident experts in the industrial labels space and asked them one question: When it comes to durables, what should engineers care about into 2020? Here's what they said.
Supply Chain: Diabetes Care Solutions
As a single global supply chain partner for diabetes care companies, RRD's comprehensive suite of value-add solutions address every facet of the supply chain.
Reverse Mentoring and Its Strategic Relevance in 2020
By pairing senior managers with younger executives, reverse mentoring encourages more meaningful transfers of knowledge and also facilitates better intergenerational relationships and communication.
In-Home Research Offers Retailer Insight into Customer Decision Making
A national home furnishings company uses in-home interviews to understand the process consumers follow for researching upholstered furniture.
Consumer Perception Research Helps Retailer Improve Brand Positioning
As consumer perception of “good value” evolves, one women's clothing retail chain sought a research solution that would help better position itself in the minds of its customers.
In-Store Intercepts Define Path to Collaborative Interior Design Tool
In-store interviews were deployed to better understand the tools (and features) designers and customers found helpful in designing an interior space.
Signage Localization — Why It Matters to the Future of In-Store CX
For retailers interested in optimizing their in-store environments, variable composition engines and robust store profiling have emerged as two essentials for the future of retail signage.
3 Management Mistakes Draining Knowledge Worker Productivity
What should leadership do (or not do) to keep knowledge workers on track and working as effectively as possible? Here are three potential management mistakes worth avoiding.
Automated Migration of Complex Letter Templates Drives Efficiency
A health care services company wanted to migrate more than 1,000 letter templates to an automated system with a partner that could provide a clear path to complete the project.
A New Way to Test Direct Mail at a Fraction of the Cost and Time
In our latest white paper, "Understanding Acuity by RRD," we explain how improved response rates at reduced cost and time are the calling cards of this insight-driven, pre-mail testing solution.
3 Keys to Adapting Traditional Communications in a Digital World
We discuss how companies in heavily regulated industries are moving from traditional print workflows to modern approaches for digital distribution that are scalable and compliant.
Understanding the Need for Marketing Attribution at the Person Level
Marketers must find a better way of attributing the success of their campaigns. Here we take a closer look multi-touch attribution as the solution.
5 Takeaways on Durable Labels from RRD’s First Engineering Day
RRD Engineering Day was a comprehensive examination of the many factors woven into the choices industrial engineers must make to achieve the right durable labeling solution.
e-Delivery Playbook: 10 Digital Tactics for an Omnipresent Customer Experience
It’s time to be where your customers expect you to be. Our e-Delivery playbook will help you better understand the communications tech relevant to your customers.
3 Priorities Essential to Your 2020 Healthcare Communications Strategy
To effectively increase the efficacy of your healthcare communications strategy, all while spending the same amount (or maybe even less) as before, consider these three priorities essential.
4 Operations Tips for Avoiding the Never-Ending ‘Pit of Reaction’
The first step to improving your operations is to admit it’s not perfect. In my experience, I’ve seen many studio operations teams become process-constrained or overwhelmed with completing...
RRD’s Doug Ryan Talks Company Transformation on The Tech Blog Writer Podcast
On The Tech Blog Writer Podcast, Doug Ryan, President of RRD Marketing Solutions, discussed adapting as a leader in an unpredictable marketing industry.
Vendor Landscape Explained: Customer Database and Engagement Agencies
To help optimize the vendor selection process, Forrester analyst Fatemeh Khatibloo discusses the customer database and engagement agency landscape.
U.S. Super Grocer Gets Fresh In-Store Signage in Record Time
When one of the nation’s largest supermarket chains launched a new retail environment, the need for a consistent engaging in-store experience was paramount.
Usability Testing Mobile App Drives Adoption, Effectiveness