How to Communicate Smarter — Not Harder — to Increase Enrollment
As you evaluate your current enrollment strategy, here are four questions I often encounter that can help you assess existing acquisition and marketing processes.
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Education
Resources for marketing and communications professionals in the education industry.
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Supply Chain Solutions Help Complex, Dynamic Learning Kits Hit Their Target | Education
A leading provider of early learning solutions needed a global partner for end-to-end support for packaging, materials, and kiting of an educational kit for early childhood educators.
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4 Tactics to Drive Greater ROI From Your Email Lists
By investing in marketing campaign elements like database hygiene, data-driven audience segmentation, and email deliverability, your emails are more likely to end up in the right inboxes.
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Digimag® Transforms Car Maker's Brochure into Interactive Experience | Automotive
For one major car manufacturer, RRD activated its Digimag platform to seamlessly transform static brochure PDFs into interactive experiences for car buyers.
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RRD Facility Spotlight: RRD Marketing Solutions – Green Bay
Driven by a deep roster of experienced direct mail strategists, designers, and engineers, RRD Marketing Solutions – Green Bay can deliver a full agency model whenever necessary.
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The Nonprofit Marketer's Guide to Smarter Outreach
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RRD and Ivy Tech: Partnering to Streamline the Student Journey
The ongoing Ivy Tech-RRD partnership has been a success across multiple dimensions and streamlined the college's marketing and communications to create a savings of $250,000 in print costs.
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Signage Solution Transforms Visitor Center Into Immersive Experience | Education
A large American university required an innovative signage solution to not only realize, but maximize the untapped potential of its visitor center’s walls.
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Personalized Mailer Becomes Centerpiece of Campus Culture | Education
When a university showed interest in leveraging variable print for an upcoming round of mailers, RRD wholeheartedly supported the idea — then executed on it.
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Consultative Assessment Process Finds Nearly $1M in Savings | Nonprofit
RRD's consultative assessment process outlined immediate cost-saving opportunities and scalable innovations for a non-profit organization.
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RRD Expands Salesforce Support to Higher-Ed and Nonprofit Organizations
RRD has officially expanded its offering of strategic services and solutions to higher-ed and nonprofit organizations leveraging the Salesforce platform.
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Flex Mailer™ Offers University Fresh Approach to Recruiting | Education
RRD introduced its Flex Mailer™ to a university seeking a new direct mail solution that not only accommodates a wide variety of personalized content, but delivered significant postage savings.
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Laser-Compatible Decals Provide Swift, Secure Solution | Education
RRD recommended a single-document, parking pass solution that did everything a large, Midwest university was looking to achieve. The solution: a laser-compatible decal.
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Growing Reading Program Upgrades Materials Management | Education
RRD Canada’s leads the complete project management and production of a widely successful educational program that includes five versions of kits, each with approximately 20 unique items.
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Scaling E-Learning to Reach and Train Employees Remotely | Insurance
To deliver a fully-remote e-learning program for a large insurance group, RRD GO Creative recommended a customized, three-point e-learning solution to drive adoption and effectiveness.
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A Playbook for Effective Fundraising in 2022
In this fundraising playbook, we’ve pulled together a handful of donor engagement tactics proven to work well for both nonprofit and educational institutions.
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RRD Content & Creative Services | COVID-19
The transition to working from home during this challenging time has meant a drop in productivity, efficiency, and creativity. With RRD Content & Creative Services, it doesn’t have to be that way.
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A New Way to Test Direct Mail at a Fraction of the Cost and Time
In our latest white paper, "Understanding Acuity by RRD," we explain how improved response rates at reduced cost and time are the calling cards of this insight-driven, pre-mail testing solution.
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Understanding the Need for Marketing Attribution at the Person Level
Marketers must find a better way of attributing the success of their campaigns. Here we take a closer look multi-touch attribution as the solution.
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Boosting Response Rates with Eye Tracking Tech | Education
Potential customers across five brands and 900+ schools – that was enough to send one of the largest for-profit child care providers in North America our way.
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