Resources on direct mail for marketing and communications professionals.
A large e-commerce retailer with a prescription savings platform, pivoted to a direct mail strategy led by RRD, who took over printing and production of a newly designed mail piece.
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A large e-commerce organization looked to RRD to develop a comprehensive direct mail program that included the purchasing of prospective employee data based on current employee demographics.
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A leading healthcare brand sought RRD's end-to-end services to reduce production costs and support content optimization on a tight deadline.
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Webinar: Direct Mail Lessons Learned Using a Virtual Test Method
WATCH ON-DEMANDFor one major car manufacturer, RRD activated its Digimag platform to seamlessly transform static brochure PDFs into interactive experiences for car buyers.
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You just discovered 14 tips to drive connection, acquisition, and retention in 2022. Time-tested and highly actionable, there's something here to help you elevate your donor and member engagement.
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Webinar: Optimizing the Direct Mail Channel
WATCH ON-DEMANDDriven by a deep roster of experienced direct mail strategists, designers, and engineers, RRD Marketing Solutions – Green Bay can deliver a full agency model whenever necessary.
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Utilizing Acuity™ by RRD, a national chain of automotive service centers was able to see pre-market testing results before launching a physical direct mail campaign.
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Organizations everywhere have been affected by the current labor shortage. The direct mail industry is no exception. Here's what it may mean for your direct mail program, right now.
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Get to know Flex Mailer from RRD Packaging Solutions — in less than 90 seconds.
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When a university showed interest in leveraging variable print for an upcoming round of mailers, RRD wholeheartedly supported the idea — then executed on it.
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A large nonprofit organization heavily invested in direct mail marketing turned to Acuity by RRD to shorten timelines, reduce costs, and gain clear insight on creative variables within its campaigns.
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An American QSR collaborated with RRD Marketing Solutions to design a multichannel approach to engage local subscribers prior to new store openings.
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Two strategists with over 50 years of combined direct marketing experience talk about smart direct mail trends generating wins in the charitable giving space.
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A 35-year data-analytics veteran shares thoughts on making the most of donor data for an effective 2020 annual appeal program.
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A 25-year veteran of the creative services industry shares ideas that every fundraiser should consider as they evolve their donor outreach program.
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To help keep you on track to meet your organization’s fundraising goal(s), we’ve pulled together tips to help you drive your appeals forward in uncertain times.
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The transition to working from home during this challenging time has meant a drop in productivity, efficiency, and creativity. With RRD Content & Creative Services, it doesn’t have to be that way.
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E-commerce giant sought to work with a true partner to create a multimedia communications campaign that would drive awareness for transition to new 401(k) plan.
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A large cataloger operating a chain of retail stores sought an opportunity to add value and increase the ROI of its catalogs through the use of clean release coupon cards.
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A retail marketer wanted to determine if it was worth the added cost to produce and mail a more costly 8-page mailer versus a simplified 6-page self-mailer.
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