All-in-one operation sets document composition process up for success
A large financial services firm mailing more than 100 million pieces across 50 unique package templates was looking to reduce overall costs while making improvements in the following areas of their document composition process:
- Compliance. Two-three compliance errors occurred every month as a result of variable data substitutions or programming errors.
- Centralization. Multiple departments and external print vendors managed/updated content, business rules, and variable programming. This restricted the ability to shift production or make universal content updates quickly (or cost effectively).
- Visibility. A lack of visibility/proofing early enough in the process could not ensure design, data segmentation and business rules were configured appropriately.
- Speed to market. The firm was also unable to react to market conditions, make quicker changes, and get updates and new offers into the mail faster.
The financial services firm partnered with RRD to integrate file preparation, content editing and variable data programming into a single operation.
RRD's customer communications management (CCM) solution automated the variable data programming, enabling the client to proof fully composed/resolved documents at any point in the creative process.
RRD also worked with each of the clients various print vendors to determine specific requirements for each production site, enabling the client to generate print-ready files that are optimized for immediate production for each location.
$1.2 million in annual savings
80% reduction in cycle times
Processed 9 billion documents with zero errors
The client now has the ability to review, make changes, and see updated proofs within hours, dramatically slashing cycle times by 80%.
By enabling 100% compliance tracking, responsive designs, and the integration of eDelivery, archival and ePresentment, RRD's all-in-one operation set the client's document composition process up for success for years to come.